Shift from FFS to VBC demands healthcare providers to engage patients on channels with maximum reach, highest propensity for usage and involving minimum effort. Mobile platforms (like smartphones, tablets etc.) that patients already use are the perfect non-intrusive channel to ease patient actions, education and driving patient satisfaction among other things. While maximizing reach and greater shelf life of information delivered, these mobile solutions provide digital footprint of the patient journey to enable data-driven actions.
With patients as the focus, providers ought to have these solutions resonate with their context and patients. Most off-the-shelf solutions make approximations to cater to a broader market, offering something for everyone and fail to offer everything to anyone. That is why provider organizations are forced to address this core need through custom solutions designed for their context that they have complete control over.
What can providers achieve
Have them schedule appointments, reduce waiting time, find drug alternatives, tailored education etc. with a few clicks
Enable patient involvement in care provisioning, adherence to care plans & medications, influence healthier lifestyle choices
Eliminate geographic barriers using telehealth consultations, especially for chronic care management, annual wellness visits, mental health etc.
Reduce ER visits by acting preemptively on exceptional health indicators provided by wellness devices such as activity monitors, sleep/fall sensors etc.
Reduce ER visits by acting preemptively on exceptional health indicators provided by wellness devices such as activity monitors, sleep/fall sensors etc.
Analytics driven, tailored & automated outreach using health data enriched by social determinants & activity data for at risk-population
Trace digital footprint of patient journey to measure patient satisfaction using sentimental analysis of usage behavior data
Reduce waiting times and improve resolution accuracy through AI powered capabilities available at patients’ fingertips
Tie the user journey and outcome data to arrive at KPIs for tangible business benefits
Tie the user journey and outcome data to arrive at KPIs for tangible business benefits
Benefits
Healthier & engaged patients
Broader and deeper patient access
Reduced customer service costs
Patient Satisfaction
Optimized patient outreach
What might be stopping you
Variability of standards
With most of the health and financial data digitally structurized and accessible over standardized channels such as FHIR, this may not be the right reason for inaction.
Data aggregation challenges
Patient engagement initiatives can be shaped even without an underlying data management framework. With time, both facets of your landscape can evolve.
Consumer readiness
While some of your targeted demographic may not be the best prospects for mobile engagement, tapping those that are the right audience is important to impact healthier lifestyles.